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Writer's pictureKaren Edwards

The Truth about Podcasting



I am a relative newbie to the world of podcasting.


I generally listen to them rather than talk on one!


But when Jack Saward asked me to join him on The Events Insight Podcast… I had to say yes!

I mean, I like talking, I like people, I love the events industry and I get on with Jack… so there was nothing to lose.


I had no real idea what was involved in putting a podcast together. I do now!

  1. You need one or two hosts who are willing to chat to guest about the events industry!

  2. You need a website to promote your podcast, guests and the band of volunteers who make the podcast possible - https://www.theeventsinsight.com/

  3. You need a creative genius who manages and develops the website https://www.linkedin.com/in/nathaniel-brown15/

  4. You need a platform the record the podcast on. We use Squadcast. It records the audio individually, so it makes it easier for our producer to edit down the recording (or normally me!!)

  5. You need a patient and creative producer to pull the content together. Without the guys at https://www.linkedin.com/company/wavecast/ we would be stuck! Tommy you are a genius! Thank you for editing down mine and Jacks chatter to 40 mins are intelligent content for our listeners!

  6. You need a band of volunteers who give up their time to promote and support the podcast. Thank you Thank you Thank you. We couldn’t do it without you. (all our lovely volunteers, past and present, can be found on the website) - https://www.theeventsinsight.com/

  7. Then, we need willing events industry guests. We in a very lucky position that people approach us and ask to be on the podcast… everyone has an interesting story to tell. The challenge that we have in working with everyone’s diaries to find a suitable date and time to record. This is normally in the evening over a glass of wine!!

  8. We also need sponsorship. We are eternally grateful to each and every sponsor who has contributed to the podcast. Thank you for letting our voices fill the airwaves!!!

  9. And finally… without out band of loyal listeners, we would have given up ages ago. We have over 3,500 followers across our channels and have released over 80 episodes with downloads now coming from 72 different countries!!

The greatest thing about being a part of the podcast is seeing firsthand how wonderful the events industry is; how willing people are to give up their time to talk about their journey, their experiences and also how much industry professionals want to reach out and help each other.


It is a privilege to talk to people from this industry.




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